[Note: This is a modified version of an report commissioned by the East Asia Analytical Unit of the Australian Department of Foreign Affairs and Trade in July 2000, as part of a book entitled Indonesia: Facing the Challenge published in December, 2000. Views contained within this report are entirely my own and do not necessarily reflect views of EAAU, DFAT or any of its officers, past or present.]
Indonesia is not the easiest place in the world in which to do
business. The 'World Competitiveness Scoreboard' currently ranks
Indonesia at 45, only two places ahead of Russia (47), and in stark
contrast to countries such as Australia (13), Singapore (2) and the US
(1). Clearly, in terms of the measures used by the producers of this
scoreboard, Indonesia at the moment is found severely wanting, with its
potent brew of traditional cultures, bureaucracy, legal uncertainty and
social instability combining to give it the appearance of being a rather
hostile place for trade and business. Indonesia is currently undergoing
a radical transition towards becoming a more modern and efficient
economy, and the road ahead remains uncertain.
Nonetheless, given a proper understanding of cultural, social and
legal-regulatory environments, business and investment in most parts of
Indonesia is relatively safe and profitable. Many promising changes are
underway in Indonesia - notwithstanding the pain being experienced by
many sections of Indonesian society - and there is good reason to be
hopeful Indonesia shall emerge from its present trial-by-fire to become
both an attractive investment destination, and a profitable market for
Western products.
This essay seeks to give an overview of those elements that are
important when undertaking business in Indonesia, including the social
and cultural landscape, recent developments regards 'governance', law
and legal certainty, business structures, and labour issues. Much
emphasis is given to the issue of culture, more specifically, the
perceptions, outlooks and/or beliefs that affect human interaction. In
the past, perhaps, Western business peoples understanding of 'culture'
has been relegated to the realm of manners or etiquette, of simplistic
'do's and don'ts'. However, cultural misunderstanding or
miscommunication is generally far more likely to occur at the level of
perception and outlook, rather than etiquette. This is not to suggest
that etiquette is unimportant, but merely to attempt to shift emphasis
from those external or visible cultural expressions to those expressions
that are not immediately obvious, in particular as this affects
communication.

The Western businessperson in Indonesia must try to remain conscious
of the possibility of 'difference' when interacting with Indonesians.
Of all the nations of East Asia, Indonesia arguably remains the most
strongly traditional in terms of its cultural characteristics and
outlooks. In the bustle of Jakarta's traffic, tall buildings and
gleaming shopping centres it is all too easy to think of Indonesia as a
modern nation, albeit poor, with outlooks and aspirations that
more-or-less match those of the West. However, beneath these thin
modernist veneers beats the sound of a number of 'different drummers'.
Even apparently 'Westernised' Indonesians, including those with a solid
Western tertiary education, cannot break free from those patterns,
values, attitudes and outlooks formed out of the substratum of their
indigenous culture.
Westerners often forget that they too are products of culture.
Although far fewer Westerners than in the past profess Christianity,
nevertheless Judeo-Christian and protestant humanist values and
attitudes permeate the very essence of Western culture. Many Westerners
may subconsciously consider these values to be universal in nature,
standing above and perhaps even subordinating traditionalist values and
outlooks. But whatever our convictions, when communicating with those
who may not share a similar worldview, the possibility must be left open
that what we believe to be self-evident and/or right may not be shared
by everyone.
Java: social and cultural landscape
Politically, culturally, and geographically, Java sits at the centre
of the Indonesian nation. Without Java, there could not be an
Indonesia. The 'Javanese' ethnic group occupies the majority of the
island of Java. Other major ethno-linguistic groups in Java include
Sundanese (West Java), Betawi (from the area around Jakarta) and
Madurese. Although Java represents only 7% of Indonesia's total
landmass, ethnic Javanese comprise about 45% of Indonesia's total
population. Javanese attitudes and worldviews totally permeate the
Indonesian bureaucracy, government and military, hence the great
importance of understanding the Javanese perspective when referring to
Indonesia.
The great majority of Javanese could be said to be very sympathetic
to mystical dimensions of human existence. The typical Javanese
worldview is based on the essential unity of all existence, in which
life itself is a kind of 'religious' experience existing in harmony with
a universal order. This worldview emphasises inner tranquillity,
harmony and stability, acceptance, the subordination of the individual
to society, and the subordination of society to the universe.
Inter-personal relations are carefully regulated by customs and
etiquette to preserve this ordered state.
These, of course, are the high ideals of Javanese culture that may
not always be realised in actual life, as contemporary events in Java
frequently demonstrate. In every culture, there is often a distance
between ideal behaviour and realty. Nevertheless, the concept of
harmony in the Javanese community is a core concept, notwithstanding
outbursts of uncontrolled emotion that may occasionally be displayed.
Javanese society and culture is by no means singular or homogenous;
it is a complex amalgam of differing tendencies and apparently opposing
worldviews. This must be kept in mind when attempting to generalise
about 'Javanese culture'; it is not unitary, but rather comprises a
composite of influences, both modern and traditional, religious and
secular/nationalist.
Javanese society has long been analysed in terms of three major
social polarities or worldviews; the
abangan (the 'commoners'),
the
priyayi (the 'nobility'), and the
santri (the
Islamists, more appropriately referred to as
muslimin). These
somewhat arbitrary categories should not be interpreted to mean
'classes', but rather as 'outlooks'; ways of looking at and making sense
of the world. It is very common in Java to find people of all these
outlooks living together under the same roof, and of course, there are
very many shades of grey; eg a
muslimah may well sometimes adopt
haughty
priyayi attitudes when socialising with her neighbours,
may well believe that
manusia harimau (tiger people) inhabit her
village, but at the same time be completely devout in her Islamic
practice and belief. Although the
abangan-priyayi-santri schema
is much criticised by academics, mainly because of its tendency to
stereotype groups and individuals, its
general relevance remains
to this day, as the outcome of the 1999 elections clearly showed.
Social-Political-Cultural Cleavages in Contemporary Javanese
Society as reflected in the 1999 Elections (Election data taken for the
island of Java only, and excludes minor parties.)
| | Traditionalist | Modernist |
N a t i o n a l i s t |
Abangan
Associated with the indigenous animist mysticism of Java.
PDI-P: 37%
Megawati Soekarnoputri
Vice-President
|
Priyayi
Associated with the Hindu-Buddhist mysticism of the Javanese Court.
Golkar: 15%
Akbar Tanjung
Speaker, House of Representatives
|
R e l i g i o u s |
Syncretic Muslimin
Associated with a syncretic mix of Islam and the indigenous mysticism.
PKB + PPP: 27%
Abdurrahman Wahid (Gus Dur)
President
|
Textual Muslimin
Associated with a textual, or literal, Islam and the aesthetics of Arabia.
PAN + PBB + PK: 12%
Amien Rais
Speaker, People's Consultative Assembly
|
Nominally, at least 95% of Javanese acknowledge Islam as their
religion. However caution is required when considering this fact, as
Islam in Java is expressed in a diversely of ways, and depth of
commitment to the religion is highly variable. Javanese who refer to
themselves as
muslimin (
muslimah if female) more closely
identify with Islam and its aesthetics, in the case of women especially,
adhering more closely to Islamic dress codes.
Muslimin probably
comprise about 25-30% of the Javanese population, and are themselves
divided into traditionalist and modernist tendencies.
Traditionalist
muslimin adhere to a syncretic and
mystically-inclined version of Islam that tends to be more open and
flexible in its interpretation of Islamic precepts. Modernist
muslimin, by contrast, more closely adhere to a 'purist' Arabian
interpretation of Islam and give greater weight to literal or textual
interpretations of the Quran and Islamic law. Nevertheless, both
traditionalist and modernist
muslimin closely observe the five
pillars of Islam, and just as importantly, both strongly identify
themselves as Muslim.
Other Javanese are rather ambivalent about their official religion.
Although they will most certainly refer to themselves Muslim, they will
rarely perform religious duties associated with Islam and do not
structure their lives in accordance with its precepts. This worldview,
referred to as
abangan, sees itself as the bearer of indigenous
Javanese culture. The archetypal abangan is rather conservative,
resistant to change, and tends towards fatalism and acceptance of
misfortune and their place in society. Their outlook is often coloured
by the indigenous mystical animism of Java.
The last important polarity in Javanese society is the
priyayi, who in the past comprised the class of officials,
military officers, and intellectuals, and is now strongly associated
with the bureaucracy and ruling elite. Whilst in the past
priyayi were the descendants of nobility, these days
priyayi can refer to anyone with an academic education or to
anyone who simply reflects this particular outlook. Like the
abangan, the
priyayi are nominally Muslim, however their
worldview is highly influenced by the culture of the royal courts of
Java, such as Yogyakarta and Surakarta, which are highly influenced by
the aesthetics and religious ideals of the Hindu era in Java.
Javanese society is strongly patrician and hierarchical, with what
appear to be great power distances between each level within a social
structure. Showing proper respect, in speech and behaviour, is an
important aspect of Javanese culture. Javanese society is highly
inclusive; there is a place for everyone from the most high to the
lowliest. Hierarchy ensures that every person in society knows both
their place and their obligations within the social structure. Those in
high positions should be shown respect; those in lower positions should
be treated with goodwill and their welfare guarded.
For the Westerner especially, adjusting to these notions of hierarchy
can sometimes be difficult. The average Westerner in Java may often
attempt to 'flatten' the appearance of power distance between people of
differing classes or levels in any particular business or social
situation by treating every person as more-or-less equal. Unfortunately,
such attempts to introduce Western-style egalitarianism into Javanese
business or social contexts rarely produces the expected result, but
more often produces confusion and discomfort for all concerned. As an
example, an Western manager in a workplace situation should avoid
'pitching in' with 'lower ranking' workers, obviously unless this is
absolutely necessary for demonstration purposes. Becoming 'one of the
boys' is simply not understood, either by workers, or by other
Indonesian managers, who keep their place and maintain a proper
distance. Respect and credibility may well be lost.
Javanese culture is characterised by collectivist values and by
systems of patronage. Collectivism and patronage together stress
vertical axes of human relationships, in contrast to individualism and
egalitarianism characteristic of the West, which stress horizontal axes.
Patronage networks form the basis of many Javanese social, political and
economic relationships. For example, a person in an Indonesian company,
government department, or the military may often owe their high status,
well-paid position to a certain person, to whom they will remain
indebted, and to whom they must always defer. Power distances between
levels in these networks can appear great, and flexibility of movement
within the network is restricted by obligations and responsibilities.
It would be very uncommon indeed for a person lower in the network to
'overtake' their patron in terms of rank or income.
Age is an important determinant of social status in Java. The
younger person defers to the older person, in language and in attitude,
even when the age difference is negligible. A person - especially a man
- is not considered to have reached maturity until the age of 40, and
persons of lesser age can sometimes be left out of decision-making
processes upon this basis. Other determinants of social status include
marital status, gender and education. Thus, a 40 year-old married male
with a university education would assume a high social status in nearly
all situations. Often, the wife of such a man assumes the same relative
status within the social domain, thus a wife of a man of lesser status
would usually defer to the wife of the man of higher status. It often
happens that Western companies send their best and brightest person -
who happens to be young - to negotiate or work with an Indonesian
company, who almost immediately feel a little insulted that somebody
more 'authoritative' was not sent to deal with them. Of course, nothing
is ever said directly to this effect; besides being impolite, Javanese
would take these matters to be self-evident in any case.
Patience, for Javanese, is a high virtue, and a lot of this virtue is
certainly required in Indonesia, especially when engaging with corporate
or government bureaucracies. A sense of urgency is generally absent in
the average workplace. Being late or not turning up at all at an
appointed time is very common. By contrast, time is an important issue
for the average Western businessperson.
The Western tendency to want to 'cut through all the bullshit and get
to the point' usually ends up doing more harm than good within the
Indonesian context. Relationships must be cultivated in order for trust
to be established, and this cannot be rushed. And of course, different
relationships move at different paces, depending on the individuals
involved. Some relationships move quickly, others can be excruciatingly
slow. (Some relationship may well be slow to develop because one party
may not be all that interested!) It is important that the relationship
is not 'forced', as frequently seems to happen with Western
businesspeople on tight schedules and planes to catch. In addition,
Westerners often overestimate the depth of their relationships with
Indonesian business associates, and perhaps become overly familiar too
quickly because they misread the naturally friendly and polite manner of
the average Javanese.
Communicative indirection and formality are other issues that can
cause discomfort or difficulty for Westerners in Indonesia.
Overview of Recent Developments
The end of the 32-year Soeharto era marked the end of a long dark
period in the history of the Indonesian archipelago. The authoritarian
and militaristic 'New Order' regime has now been replaced by a
government of a substantially different complexion [Gus Dur]. With due
qualification, it is reasonable to generalise that Indonesia is now on
the road to becoming a much more open and participative society, and
there are many good reasons to be optimistic for its future.
Change has been a painful process for all Indonesians; the habits and
thinking-patterns of a generation do not disappear overnight. Nepotism,
cronyism, and rentier-mentalities still pervade the Indonesian psyche
despite the efforts of elements of the new government to eliminate such
negative patterns. To a certain extent, change in Indonesia is
confronted by realities of its culture. Without doubt, most of the
problems attributed to 'KKN' (Corruption, Collusion, Nepotism) have
their roots in culture. This means change in Indonesia will not happen
overnight, and it will require much more than just government
legislation and sincere intentions.
Notwithstanding, significant changes in the business environment have
already occurred since the new government came to power towards the end
of 1999. However, nearly all of the more fundamental economic and
structural changes have in fact been at the insistence of the IMF and
World Bank.
Poor corporate governance is considered to be amongst the main
factors that caused the crisis in Indonesia and then contributed to its
severity and length. The Indonesian banking and corporate sectors
lacked transparency, and seemed to live by rules of their own.
Indonesian governments have embarked on an extensive cleaning up of
national legal frameworks. Legislation covering areas such as
bankruptcy, regional autonomy, competition, monopolies and consumer
protection has already been proclaimed. Furthermore, regulations
covering a myriad of other areas, including foreign investment, also
have undergone important changes. Unfortunately, as praiseworthy as
this legislative program has been, actual enforcement of these laws and
regulations remains extremely problematic.
The openness and transparency of the 'new' Indonesia also has opened
the way to improvements in corporate governance. Both government and
the business sector are now much more accountable to the public.
Corporate governance reform in Indonesia is still very much in its
infancy and much remains to be done. Whilst it is relatively easy to
enact legislation in this regard, the proof is in the implementation and
enforcement. Law-making in Indonesia has a peculiar symbolic quality
about it, and lawmakers give very little thought to how legislation will
actually be implemented and/or enforced.
More than any other single factor, the principal obstacle to business
activity and economic development generally in Indonesia is government
bureaucracy. In fact, there have been real and significant changes in
the way the bureaucracy operates over the past few years, but it remains
a formidable impediment to investment.
For the most part - and ignoring cynics for the moment - Western
bureaucracies are characterised by a 'service culture'; they exist to
serve the public. The very name given to bureaucrats, 'public
servants', epitomises this culture. By contrast, the Indonesian
bureaucracy tends to exist to rule over the public. Bureaucrats are
referred to as
pegawai negeri, or 'national officials'. The
Indonesian government official is approached with an attitude of
supplication and respect. Services are dispensed almost as if they were
favours, being granted or denied at the whim of the official, with very
little scope for objection or appeal on the part of the supplicant. The
Indonesian bureaucratic attitude is generally one of "What can you do
for me?" rather than "What can I do for you?"
In the past, this attitude has meant that petty - and in some cases, not
so petty - inducements have needed to be paid in order to get past the
numerous bureaucratic toll-bridges in Indonesia. To a certain extent,
extremely low wages of government officials contributed to the culture
of corruption within Indonesia. It is hoped that recent civil service
wage rises - in some cases up to 1,000% for top echelon officials - will
reduce significantly the incidence of systematic corruption in the
bureaucracy, though many retain their doubts about this.
It will be some years before governance reforms are fully effective
on the ground. Importantly, Indonesians themselves are no longer as
passive as they once were concerning issues of corruption and social
justice, and this in itself is a vital element in driving Indonesian
society to greater transparency and accountability in both government
and business. Legislative reforms, long overdue, are either in place or
in the pipeline, as are most of the other formal legal frameworks
necessary for good governance. The big question mark is over the
government's ability to actually implement and enforce their policies
and laws, and this will remain the central challenge for government over
the next few years.
Regional Autonomy
In the period just before the 1999 elections, the then-government of
President Habibie rushed through a number of laws that have wide-ranging
implications for business and investment. These laws are grouped under
the umbrella of 'Regional Autonomy', and include Law 22/1999, 25/1999,
and 28/1999. Under these laws, numerous powers will be devolved from
Jakarta and handed over to the regions, along with revenue sharing
formulas that keep up to 80% of provincial revenues within the province
itself, including revenues derived from mining activity. Significantly,
'regions' in the context of these laws includes not only the present 27
provinces, but also encompasses the more than 300 regencies
(
kabupaten).
In order to prevent the nation from literally disintegrating during
the chaos of the immediate post-Soeharto period, President Habibie
probably conceded far more than he should have in the drafting of
regional autonomy laws. There is a growing realisation in many parts of
Indonesia that autonomy on the scale envisaged is quite unrealistic,
even at the provincial level, much less at the level of the
regency.
According to the legislation, regions not ready for autonomy by May,
2001 will be merged into adjoining regions. Realistically, at the
regency level especially, there will be extremely few regions that will
be 'ready' by this date, or any other date in the foreseeable future,
but threatened coalescence of these regions will probably not happen
because of the social and administrative nightmares that would be
unleashed.
Clearly some radical changes to these laws will need to be made in
order to make them even remotely workable, and in fact, some remedial
laws are in process of being formulated. The government has recently
issued the regulations associated with Law 22/1999. Many of the
regulations indicate a measure of back-peddling from the original intent
of the legislation, indicative of the government's concern that the
legislation went too far for the majority of regions in
Indonesia.
The wealthy provinces, such as Bali and Riau (which includes Batam),
along with resource-rich provinces that include the problematic Aceh and
Papua (formerly Irian Jaya), are particularly keen to grab as much
autonomy as possible as soon as possible. Less wealthy provinces, by
contrast, are much less enthusiastic about autonomy given that it is
more than likely they will lose revenue.
The implications of regional autonomy for business and investment are
potentially quite serious. The Indonesian bureaucracy represents a
formidable obstacle to business even now; the added layers of complexity
that would invariably arise as provinces and regencies each produce
their own unique administrative systems and policies will only serve to
make the present bureaucratic situation worse, if such a thing could be
imagined. Every layer of bureaucracy, every single departmental office,
every regulation, every licence and permit, and every form that needs to
be filled in, presents an opportunity for bureaucratic obstruction and
toll-collection. Such opportunities rarely remain unexploited in
Indonesia, adding significantly to the costs of undertaking business
activity. Some observers, bureaucrats amongst them, claim that regional
autonomy will do nothing more than decentralise and expand the system of
corruption within Indonesia.
Indonesian Law and Legal Certainty
Numerous highly suspect legal decisions, both civil and criminal,
have been handed down by Indonesian courts since the new government came
to power. The Indonesian court system has stubbornly resisted reform,
and for the most part, it has been 'business as usual'.
High-profile court cases involving prominent figures from the New
Order regime have repeatedly failed. Mysteriously, these failures have
frequently been due to technical legal 'flaws' of a rather semantic
nature in cases presented by the prosecution or plaintiffs.
The court system in Jakarta is particularly rotten, to the extent
that the government plans to relocate more than 70% of Jakarta's judges
to rural areas, replacing them with judges from areas outside the
capital claimed not to be as corrupt. Payment for judgments is rampant
throughout the court system. Unfortunately, judges of any honesty and
integrity were removed by the Soeharto regime. What was left behind was
a court system that used the symbolic forms and the language of law, but
which dispensed precious little actual justice.
There is a critical shortage of 'clean', skilled judges in Indonesia,
leading to the suggestion that judges be imported from Indonesia's
former coloniser, the Netherlands, to hear commercial cases. Whilst the
suggestion was not followed up, it does demonstrate the Indonesian
Government's exasperation in dealing with Soeharto's legacy in the legal
system.
Before 1998, Indonesia did not really have an effective bankruptcy
process. The weak bankruptcy laws that existed in Indonesia before 1998
dated from 1906, a legacy of the former Dutch colonial administration.
Technically, these laws only applied to non-indigenous Indonesians;
Europeans, Chinese and Arabs. Consequently, the 1906 laws were used
extremely infrequently, and 'bankruptcy' as it is generally understood
was rarely ever applied to a company or person. The Indonesian
loan-word
bangkrut is used to indicate an absence of loss of
money, or an inability to pay, rather than referring to a legal process
to assist in meeting obligations to creditors. The level of
understanding of bankruptcy processes in Indonesia is quite
low.
At the insistence of the IMF, Indonesia was forced to introduce new
bankruptcy laws, which it did in April 1998. A number of specialist
commercial courts were established to hear bankruptcy cases, and judges
in these courts underwent training in commercial law. In addition, a
number of ad-hoc judges from outside the court system also were
appointed to these new courts. These ad-hoc judges are lawyers who
specialise in commercial law, thus competent to understand business
matters.
To date, sadly, outcomes from commercial courts have been very
disappointing. 'Strange' decisions have been common, partly because
judges are still coming to grips with the concept of bankruptcy, there
being few precedents naturally. Bankruptcy laws may well have been
'reformed', but it seems that Indonesian courts are still reluctant to
protect creditors from debt-ridden Indonesian companies, especially, it
appears, when those creditors are foreigners.
The chances of a foreigner or a foreign company getting a fair
hearing in an Indonesian court are not good. Corruption, cultural
misunderstanding, and a misplaced nationalism, amongst other factors,
often conspire to put foreigners at considerable disadvantage should
their case ever get to court.
Given the state of the legal system, one might be forgiven for giving
Indonesia a wide berth as an investment or business destination.
Fortunately, absence of law does not mean an absence of order and
justice. This is due to two factors: the
musyawarah, and local
community vigilance, more negatively expressed in the phenomenon of mob
rule.
The Musyawarah
The musyawarah is an extremely important concept in the every day
life of Indonesia, but particularly in Java. Musyawarah means to
deliberate or negotiate. Societal problems, from the highest to the
lowliest, are invariably dealt with through the musyawarah process. The
musyawarah is a process of collective, consultative decision-making in
which all parties who consider they have an interest in a matter talk it
through until a resolution is found. In practice, it is not uncommon
for such meetings to go on for days in some cases.
Ineffectual as they might appear elsewhere, the important and useful
role of the Indonesian police officer becomes apparent in the convening
and smooth conduct of certain musyawarah, in particular at village or
local levels. The presence of a police officer, preferably one of
higher rank, gives the meeting a formal legitimacy as well as providing
a witness to what was said and what was decided. Often, the musyawarah
will end with the drawing up of a communique, stating the consensus
decision that was reached. The police officer will often have a hand in
drawing up this document as well being a co-signatory. An official
materai (tax stamp) will often be affixed to give it added legal
power.
The musyawarah is the indigenous way of decision-making, and of
resolving social conflicts and disputes between individuals or groups,
regardless of whether these conflicts are of a criminal or civil nature.
Perhaps due to the absence of a credible court system, the musyawarah
remains the most important institution for conflict resolution in
Indonesia, including business and 'civil' disputes. Decisions arrived
at in this way have a very strong legitimacy in the community, as all
parties have been consulted and involved in the process.
|
An Australian company in central Java put a company motor
vehicle up for sale. They wanted to sell it quickly, so they did
not ask for a high price. An offer is made by a professional dealer
to purchase the vehicle. He puts down a small deposit, and says he
will return with the balance later that day. The vendor accepts
this, on the proviso that the money arrives before 2pm. That time
arrives, but the balance of the money has still not been paid. The
vendor subsequently sells the vehicle to a person with cash to pay,
and for a slightly higher price (Rp1,000,000) than that offered by
the dealer.
Two days later, the dealer returns, expecting to pay for the
vehicle and take possession of it. He is extremely upset when he
learns the vehicle has been sold to someone else. He knows the
vehicle was good value, and that he could have made a good profit
from reselling it. He calls back to the company the next day,
accompanied by a businessman relative, and a friend. He demands a
musyawarah to resolve the dispute. The head of the company calls in
his Indonesian friend, a businessman, and a police officer of
long-standing acquaintance. The musyawarah begins with the dealer's
friend outlining the problem, that the dealer feels cheated because
the vehicle was sold to someone else when he had already come to an
agreement to buy it.
A discussion ensures concerning the events surrounding the
sale of the vehicle on that day. The vendor naturally objects
vehemently, saying that the dealer clearly broke his commitment to
return with the balance of the money within the agreed time. The
dealer, on the other hand, sees nothing unusual about this; he did,
after all, come back eventually. Why didn't the vendor contact him
if he was so picky about time?
After many hours of sometimes heated and emotional argument, a
compromise is reached. The vendor agrees to pay the dealer half
difference between the price the dealer offered, and the price the
vehicle was later sold for; an amount of Rp500,000. No party is
happy with this compromise, but the matter is settled. All present
shake hands with each other, and the musyawarah is over.
|
Mob Rule
There is hardly a day that goes by in Indonesia without a newspaper
report of violent vigilante action carried out by a mob. The offences
are often trivial, usually involving petty theft, and few if any
questions are asked. If the unfortunate victim survives the mass
beating, then, and only then, are the police called in. This situation
reflects the profound lack of faith Indonesians have in the police and
legal system to protect their lives and property. In the first three
months of 2000, at least 30 people were mobbed to death by mass
vigilante action in the Greater Jakarta area alone.
In March of 2000, there was a serious assault upon a high-ranking
politician in Jakarta. The politician was seriously injured before the
assailants fled. One of the assailants hired an
ojek (a
motor-cycle taxi) to make his escape, but was later beaten and then
burned alive by a mob of ojek drivers
for not paying his fare.
The ojek drivers were completely unaware of the previous
crime.
In the markets and streets of Java, a cry of '
Maling!'
('Thief!') is sufficient for a mob to immediately form and for 'justice'
to be summarily meted out. This tendency to beat first and ask
questions later can have tragic consequences. Indonesian papers
frequently enough carry reports of people who have been beaten to death
for chicken-stealing; hardly a capital crime, but one viewed very
seriously by a society already under economic pressure and increasingly
fed-up with acts of petty crime.
The Local Community
Rule-of-law, the police and the court system are altogether very weak
institutions in Indonesia. The Indonesian legal system
by itself
cannot be relied upon to secure contractual commitments or to secure
property rights. The law is but one instrument to secure rights, and in
the Indonesian context, it should be considered secondary to other more
important instruments.
Javanese will sometimes say that the most important people in their
lives are not their families, but rather their neighbours. Neighbours
live close enough to be called upon in times of need, whereas family
members may live very far away. Neighbourhoods in Java are generally
very controlled environments; groups of 5-40 houses are aggregated to
form an 'RT' (
Rukun Tetangga), or roughly translated, a
neighbourhood council. Groups of RT are then aggregated into an 'RW'
(
Rukun Warga), and so on. Informal meetings of RT and RW are
held regularly on a monthly basis (commonly the 17th of the month).
People moving into the neighbourhood are expected to report to the
Pak RT, as are houseguests or people staying overnight, though
this rule is frequently ignored. Not reporting to the RT is considered
arrogant. Naturally, new businesses establishing themselves in any area
of Indonesia will invariably come under the 'jurisdiction' of an RT/RW,
and relations should be established earlier rather that later.
Neighbourhoods form the first line of defence against acts of crime,
and can provide a useful buffer against interference from certain
sections of Indonesian officialdom. Businesses in Indonesia should
maintain a strong and genuine consciousness of the surrounding
community.
Recent problems involving the mining industry in Indonesia invariably
have had their roots in a lack of communication between local
communities - or in a few cases, provincial governments - and the mining
company. Mining companies especially have generally relied too much on
legal devices to secure their rights and have either ignored, or paid
too little attention to, the community in which they are operating.
Concepts of traditional ownership of land are still very strong all over
Indonesia, and local communities feel they have a stake in what happens
in their environment, regardless of land titles or contractual rights
that may have been awarded to a company by a government. Under the
Soeharto regime, local communities were often by-passed in the
consultation process for projects, or were pressured to accept very
unfavourable terms. Foreign mining companies may often have been
unaware of this, and some of them have good reason to feel 'stung' at
what has been happening at their mines recently.
The process of community consultation does not end at the planning
stages, but rather it must be ongoing and frequent, even - perhaps
especially - when there are no apparent issues. Business operations of
all kinds must aim to create close and symbiotic relationships with the
surrounding community so that the community feels it has a stake in
protecting it. Gestures, gifts, employment and money will not ensure
good relations and security if the venture tries to isolate or distance
itself from the community.
Contracts
Notwithstanding all that has been said up to this point about the
legal system, contracts still have a very important place in Indonesian
business, recording in written form understandings that have been
reached as a consequence of proper mutual consultation between parties.
The relatively cold, contractual, legalistic nature of Western
business transactions make clear distinctions between personal and
business realms, not withstanding that there is, more often that not, an
element of mutual personal trust between the contracting parties. In
the West, the attitude 'a deal is a deal' means that once an agreement
has been reached and signed, it is then generally closed for further
renegotiation. Western business tends to emphasise textual agreements
using the language of law where rights and responsibilities are clearly
laid out in writing and binding no matter what the
circumstances.
Contracts and agreements in Indonesia tend to be much less detailed,
and contain much more 'unwritten text' relying upon the context upon
which the agreement was made. Much more emphasis is placed upon
flexibility; contracts are 'softer', and rely upon mutual understanding
of the discourse that has occurred between the parties over a period of
time, and the trust and interdependency that has built up between them.
Contracts can be subject to constant renegotiation and
reinterpretation.
Securing agreements and maintaining contracts in Indonesia requires
more than mere written documents. It requires maintaining relationships
at as many different layers as possible; personal, business, government,
and community. Networks should be maintained at as many levels as is
practical, and ideally, these networks should interweave and overlap
with those with whom you do business. Social pressure for contracting
parties to act fairly and honestly towards one another is of much
greater value in securing agreements in Indonesia than a wad of legal
documents.
Although many satisfactory contracts can be made without the
assistance of a notary, it is obvious that the more important a
contract, the more important it is to secure the maximum amount of
legitimacy for the agreement, whatever it might be. A contract drawn-up
and co-signed by a notary has more weight in the minds of most
Indonesians than a contract drawn-up by a non-notary. Signing
ceremonies, overly formal though they may seem to the Westerner, have
important symbolic power, serving to increase the prestige and
legitimacy of the contract.
It should be noted that the majority of an Indonesian notaries
day-to-day work is in the preparation of land titles, wills, and the
drawing up of property lease agreements. The average Indonesian notary
is less than familiar with more esoteric work involving such matters as
company incorporation, foreign investment laws, business licences, and
residency permits. Unfortunately, however, very few notaries will knock
back the opportunity to undertake such tasks despite their lack of
knowledge and experience in these areas.
Notaries abound in Indonesia, however their ability levels are highly
variable as are their charges, and there is not necessarily a
correspondence between the two. A bad choice of a notary in some
matters can cause considerable loss of time and money. There are plenty
of horror stories of company incorporation taking up to two years to
complete at the hands of inexperienced and/or incompetent notaries.
Indonesia-based business consultants will normally use their own
notaries already proven in these fields.
Language
Language can often present problems in Indonesia, and this has
consequences for contracts. Whilst English is fairly widely understood
amongst educated Indonesians, the level is not always particularly high.
An ability to speak English is often a point of pride amongst
Indonesians, indicating as it does their educated status. It often
happens, however, that an Indonesian may seem to be listening to and
understanding to what is being said in English, but sometimes critical
details may be missed. Complicating the matter is that many Indonesians
will
rarely ask for repetition when something is unclear to them,
partly because it is thought impolite, and partly because of
embarrassment. These comments also apply to professional Indonesian
interpreters who might feel that they will lose face if they continually
ask for repetition.
It is very prudent in the Indonesian context to often repeat
important details during the course of discussions so that your meaning
is completely clear. Indonesians, and Javanese especially, will often
say 'yes' purely as an indication that they are listening; 'yes' in this
context does not necessarily indicate understanding or agreement with
what is being said.
At higher levels of Indonesian business, contracts written in English
are common enough, thus present no problems, at least for the Western
side. However, for the most part, contracts are drawn up in Indonesian,
and where required, an English translation made. For especially
critical agreements it would be wise to obtain more than one translation
as a double check.
Joint Ventures vs. 100% Western-owned
In the past, joint venture (JV) companies were the only practical
means for investing in Indonesia. Foreign companies were compelled to
'match up' with a local partner in order to get entry into most
Indonesian business sectors. The rationale behind JVs is of course one
of mutual benefit; benefit to the foreign company in terms of market
access and/or access to the local conditions which make the country
attractive to investment, and benefit also to the local participant, who
is able to scale up their operation to world standards and gain tangible
benefits such as profits, technology and international business
experience.
Despite their apparent popularity in the past, JVs are not always the
most appropriate vehicles for Indonesian business ventures. Whilst
there are JV success stories, there are equally just as many sad stories
of JVs gone terribly wrong. It is sometimes perhaps forgotten that JVs
are simply business partnerships, and as most business people well know,
partnerships have their hazards. Differences in perceptions and
expectations, or less than expected performance, often can turn former
sweethearts into bitter foes. Partnerships that straddle cultures are
additionally vulnerable.
Most conflict within JVs occurs at the organisational level, and if
the organisational cultures of the JV partners varies too widely, then a
successful alliance is fairly unlikely. Cooperation within the JV
structure is more likely to succeed where the organisational cultures
are similar, and, unfortunately, a Western firm would be hard pressed to
find such a company in Indonesia.
Formal JVs are in some cases entirely appropriate, but the pitfalls
are numerous, and
identical to those that exist in any other kind
of partnership. JVs need to be researched much more carefully than
other business arrangements, as mistakes can be costly, and withdrawal
difficult. Selection of an inappropriate Indonesian business partner -
whether for reasons of incapability, incompatible corporate
philosophies, or simply an unwillingness of the partner to fulfil what
were thought to be contractual commitments - can cripple an operation
before it even commences.
Working alongside local businesses is an important part of nearly
every Indonesian venture, however this does not have to mean entering
into formal JV arrangements. Long-term, performance-based contractual
arrangements with Indonesian companies may in many cases be a much
better option than a JV.
In 1996 the then-government opened the way for establishing 100%
foreign-owned companies (referred to as 100% PMAs, short for
Penanaman Modal Asing, or 'Foreign Capital Investment'). Any
company having a foreign capital component is regarded as a PMA company;
100% Indonesian companies are referred to with the acronym PMDN.
Significant further deregulation has occurred since 1996, with
considerable opening-up of the range of commercial activities
permissible to be undertaken by 100% PMAs. For the most part, there are
now very few areas of the Indonesian economy that are closed to foreign
investment, with the proviso that some areas may require local equity
partnership. Some commercial activities, such as retailing, food and
drink manufacturing and animal husbandry, require an Indonesian partner,
usually with a minimum equity share of 20%. Some areas are reserved
only for locals (
usaha kecil; small ventures); these are mainly
concentrated in the agricultural, handcrafts and informal sectors. (KP
99/1998, KP96/1998).
100% PMAs are definitely not right for every venture. For small to
medium ventures focussing on export, 100% PMAs should always be given
proper consideration, and the pros and cons weighed up against those for
a JV. The investor will need to consider his/her own knowledge about
Indonesian culture and language, in addition to possessing sufficient
personal flexibility when handling sometimes difficult cultural
issues.
Establishing a company in Indonesia is a highly bureaucratic process,
but nonetheless a process that has become relatively easier over the
past few years. The fist step in this rather complex process is the obtaining of
an Investment Approval from the Investment Coordination Board. This approval
process is nowadays relatively quick, and can be completed in as little
as 14 days in some Investment Board offices.
Once Investment Approval is given - referred to as the SP (
Surat
Persetujuan, literally, 'Letter of Agreement') - there are a
absolute plethora of licences the investor must seek from local authorities.
This can take considerable time and is often fraught with bureaucratic
chicken-egg situations. The SP also permits the investor to establish an
Indonesian company, a process that will take at least two months.
However, for all practical purposes most projects can commence immediately, without necessarily having to wait for all the
bureaucratic processes to sort themselves out.
Management Issues for the Western-owned Company
Management control and flexibility is obviously much greater with a
PMA company in which most of the equity is in the hands of the Western
investor. In many JVs, this control is often effectively surrendered to
the Indonesian partners who may have their own special management
styles. Of course, a 100% PMA company cannot be left to run itself, and
Western management resources will be required.
It is probably preferable if management of Indonesian-based business
enterprises is undertaken by people with a depth of knowledge of the
Indonesian social, cultural, and political environments. Indonesia is
not the easiest country in which to do business, and the ever-changing
business climate requires specialist attention, especially over the next
few years as Indonesia pulls itself out of its many and varied
crises.
Attempting to directly apply tight, highly efficient Western
management styles and systems can be counter-productive. Systems should
be devised to interface as far as possible with local ways of doing
things; while these appear less efficient, within the Indonesian
environment they usually turn out to be more effective in the long run.
Trying to push back the tide of culture - turning Indonesians into
Westerners - is not worth the effort. Management should endeavour to
work with the culture, and not attempt to fight it too much.
Labour and Labour Relations
Although Indonesian labour is ostensibly cheap, it is often not very
productive relative to other economies. Skill levels are not high by
most standards, and there are skill-shortages in many areas. While the
education system in Indonesia is reasonably comprehensive, inasmuch as a
large proportion of the population receive primary and lower secondary
education, the quality of this education is generally low and shall
probably remain so for some years to come. It is hoped that recent
increases in teacher salaries - which were very low even by Indonesian
standards - will go some way to redressing this situation in the
medium-term future.
Companies frequently need to train workers on the job to make up for
deficiencies in formal skills or education. Recruiting administrative
or professional workers 'raw' from local universities is often an
excellent way of inducting talent into an enterprise, however such
recruits may well be a lot 'greener' than, for instance, the average
Western graduate. Skills considered basic, such as computing and report
writing, are often quite poor, and very few graduates would have prior
workplace experience. Companies prepared to make relatively small
additional investments in education and training will be rewarded with
employees who will tend to be more loyal to the company, and, of course,
much more productive.
Attempting to directly compare the productivity of the average
Western worker with that of the average Indonesian worker is not very
useful. As an example, the average Western tradesman would generally
have far greater knowledge and skill in his/her trade than the average
Indonesian tradesman. Also, the Western tradesman would be skilled in
the use of a wide range of different labour-saving tools (eg, power
tools) and high-tech devices; the Indonesian tradesman by contrast would
rarely see, much less use, such tools and devices. Finally, there is
the effect of tropical torpor; the Indonesian worker lives and works in
a hot, humid environment that quickly saps energy. Thus, when planning,
caution should be exercised not to automatically extrapolate the
productivity of a Western worker with that of an Indonesian
worker.
Recruitment of workers of all levels must be undertaken with care, as
termination of employment can be problematic. 'Incompetence', or
unsuitability for a certain job, is
not sufficient reason to
terminate a worker in Indonesia. It is, however, usual to engage
employees on a pre-agreed trail basis of 1-3 months. Technically, a
worker can only be dismissed for misconduct, and only after receiving
three separate warnings spaced three months apart. This means, of
course, that it can take up to a year to dismiss an unsatisfactory or
unsuitable worker. In practice, it is unnecessary to go through this
legalistic procedure if management is attuned to culturally acceptable
ways of handling such problems, which invariably involve negotiation,
face-saving exit, and sometimes, money.
The Department of Manpower, known by its Indonesian abbreviation,
'Depnaker', is the government body that regulates all employment
practices in Indonesia, including conditions of employment and
labour-employer relations. It also provides employment services for
lower skilled workers, including day labourers. Work contracts are very
common in Indonesia and must be registered with Depnaker for approval.
Typical work contracts are for one year, but may be for up to three
years.
Absenteeism can be a major problem for certain companies in
Indonesia. This invariably points to management failure. More than any
other factor, a poor or inappropriate social environment in the
workplace can lead to productivity problems. A factory or office
lacking a 'family' atmosphere will be much more likely to experience
absenteeism problems. For many Indonesians, work is very much an
extension of their social life, and they like to feel certain about
their place and role within an enterprise. Attempting to establish a
clinical Western-style business, with its relatively strict separation
of home and work realms, is inappropriate in the Indonesian
context.
Remuneration packages for Indonesian workers usually have several
components, and are paid on a weekly or monthly basis. The primary
component is the 'basic wage' (
gaji pokok). Commonly added to
this are daily allowances for transport, meals, attendance, and
occasionally, productivity. Married men with children sometimes get an
additional sum, though this practice seems to be declining. Indonesians
frequently expect foreign-owned companies to pay higher wages than local
companies. Annual bonuses equal to one month's wages are paid either
just before
Lebaran (the annual Islamic celebration), or
Christmas, depending on the individual worker's religion.
Minimum wage rates, referred to with the Indonesian acronym UMR, are
set on a regional basis. Each province, and sometimes divisions within
provinces, has its own UMR. The UMR can be used as a parity benchmark
for most low to medium skilled work. A limited number of industry
sectors also have their own minimum wage rates, varying from province to
province. The 'going rate' for a particular trade or skill can usually
be found by asking around in the locality concerned. Failing that,
regional offices of Depnaker can sometimes be of assistance.
Worker insurance still is very underdeveloped in Indonesia.
Jamsostek, the government-backed insurance scheme provides only a
nominal protection for workers, including cover for accident, health,
and old age pension. Premiums add from 7 - 11% to the total wages bill.
However, in the event of accident or sickness, the caring employer will
top-up the insurance, as the payout rarely is sufficient to properly
cover medical or living expenses.
Conclusions
An adequate understanding of the cultural environment is essential in
order to successful undertake business in Indonesia. Practical
day-to-day business requires entry into a multiplicity of human
interactions, all of which have some basis in culture. Even before
language, an understanding of cultural assumptions is fundamental to
proper communication, which in turn is fundamental to good business.
Stories of cultural collisions and misunderstandings of Westerners in
Indonesia can make for entertaining anecdotes, but in business, mistakes
due to such miscommunication can be quite expensive.
Time spent acquiring knowledge about Indonesian's social and cultural
environment is not time wasted; it is as important as studying the
economic climate or researching a business plan. A measure of cultural
knowledge will greatly assist the Westerner in dealing with and
accommodating the significant cultural differences that exist in
Indonesia to achieve successful business outcomes.
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